E-commerce and Social Commerce

E-commerce in Singapore is expected to grow year on year by 10% until 2025. Social Commerce on the other hand is expected to grow 5 times by 2025. With COVID 19 circuit breaker in 2020, more and more Singaporeans are going online to make purchases from food to electronics and even the most traditional brick and mortar stores are going online.

E-commerce and Social Commerce(ESC) focus on the latest technology available to provide a seamless E-commerce and Social Commerce experience for your customer. Designed using Shopline, one of the fastest grow E-commerce platforms, participants will learner how to design an amazing branded E-commerce store, integrate it with E-commerce Marketplaces and promote it using Facebook and other Social Media platforms.

Successful completion of this will lead to the award of a Statement of Attainment SOA – E-Commerce Campaign Management Level 3

Course Content

Omni-channel retail marketing strategy

E-commerce business models and metrics

Product research, listing and optimization

Creating Facebook page and Facebook shop

Integrating E-commerce marketplaces to online shop

Online sales campaign using a content calendar

Social media livestream promotion and sales

Order management and fulfillment

Reviewing and replying to customer feedback

Evaluating E-commerce success

After SkillsFuture Funding: 

$152 for Singaporeans 40 years old and above.

$232 for Singaporeans between 21-39 years old

Funding

Full Fees : $432

MCES / Singaporeans > 40 years old : $152

PRs / Singaporeans < 39 years old : $232

Additional Info

Course Code : TGS-2022013880

Course Funding Period : 01 Jun 2022 - 31 May 2024

UEN Number : 200821327E